ATLANTA—A new white paper from Syncron details how manufacturers can succeed in a  new era of servitization. The company published the white paper, “2019 After-sales Service Predictions: Powering the Journey to Servitization Through Maximized Product Uptime,” to help manufacturers navigate what it called “one of the most transformative times in history.”

Syncron™ ( is a provider of cloud-based after-sales service software focused on empowering the world’s leading manufacturers to maximize product uptime and deliver exceptional customer experiences. In the white paper, service experts from Accenture, Daimler Trucks North America, Spartan Motors, Carlisle & Company, Bocconi University, and Syncron shared insights on the time, resources, and technology that manufacturers will need to win in 2019 and beyond.

“We interviewed multiple industry experts, the best-of-the-best around the globe, to compile this expert advice,” said Gary Brooks, CMO at Syncron, in a press release. “This white paper will serve as an ultimate guide for manufacturers to establish business plans for not only 2019, but also several years down the road.”

Servitization is an emerging business model by which organizations transition from selling one-off products to selling the outcome or value that those products deliver. It is leading manufacturers to evolve their after-sales service operations from reactive, break-fix models focused on repair execution, to a new paradigm focused on dynamic repair prevention and maximizing product uptime.

“In this new era of servitization, the responsibility for ensuring maximized product uptime is shifting from the end-user to the manufacturer,” said Brooks. “This new business model will require manufacturers to find ways to increase cost efficiencies throughout the entire value chain, ultimately driving them to completely transform business logic, company cultures, and product development strategies. Today’s global manufacturers are at a pivotal point in their storied histories, and those that adapt to the changing climate will be the ones to come out on top.”

The white paper makes the case that the time for manufacturers to begin shifting to servitization is now. Manufacturers must intelligently allocate resources behind an evolving industry and adopt the right technology to make servitization a reality, Syncron said.

The white paper includes a foreword by Syncron CEO Anders Grudén. It also includes further details about the future of after-sales service and immediate next steps for manufacturers to take as they begin 2019.

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